Job Fest 2025

Career Services
Visual Rebrand

I was tasked with expanding the previous year’s brand identity. We needed to keep students engaged and feeling confident about connecting with employers. I was eventually inspired by K-Pop “deco” toploaders. The bright colors and streamer-like stickers can easily be a play on the word “fest.”

Brand guide for confetti

Posters

Sticker Concept

USF Career Services team with the posters!

c. 2025 Julianna Sangalang