Career Services Refresh
USFCA Career Services
Social Media rebrand and streamlining
Premiere Pro, AfterEffects, Canva, Procreate, Illustrator, Photoshop
2024For one of my major work assignments with the Career Services Center at USF, I needed to streamline the social media posting process for our communications intern. I was required to make some templates that could be quickly and easily edited on Canva when the rest of the design team was busy. They also had to look cohesive with our existing brand identity. Additionally, I've included another campaign that was rolled out by the Center.
I began by putting together all physical existing marketing materials and noting what I liked/disliked about them. With the ever-changing design teams, there was no existing brand identity to stick to.Digital marketing materials. Some were made by previous designers and some were from Canva.
Logo made by a past designer that I was required to include.USF Athletics, though a much bigger department, had some interesting graphic design that I also drew from.Small campaign using USF photography. I also wrote all the copy.Templates for our social media intern. They were all uploaded to Canva and are 100% editable on the program for ease.
c. Julianna Sangalang 2025